That means that they are going to be far more afraid of smart money than they are of public money – because there is a long term expectation that the public will lose the money they bet. Books do not like losing money, and they know that because smart money is being bet with the intention of making a long term profit and backed with the knowledge to do so. where and when it is being bet on a particular game) and how it is likely to act in the future. The single most important thing to know about smart money is that sports books are very good at identifying it and knowing how it is acting (i.e. Another way to look at it is that the smart money is the opposite of the public money, and the public money is what the large majority of bettors bet. Sharps can be defined in a number of ways, but basically they are the professional sports bettors who have better knowledge, do more and better research, have bigger bankrolls, and have a better long term expectation of profit than the typical bettor.
Simply put, the smart money is the money bet by the sharps.
It’s a very important concept for sports bettors to understand, but it’s largely misunderstood and misused. One of the terms we heard thrown about a lot when it comes to sports betting is ‘smart money’.
